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Conference & Forum

International Conference & Forum (18 - 21 November 2004)
Hall 5A, Hong Kong Convention and Exhibition Centre

World's leading brands and companies will explore into brand strategy, innovation and technology, culture and city, and illustrate their relationship with design and business. They will identify the up and coming needs and future trends that will shape the market and the design industry.

World-renowned speakers across the region set out to enrich our understanding of how and why people make the lifestyle decisions that are vital for a company's success or failure.

November 2004
Thursday 18th November
8:00am Registration Counters Open
9:30am Opening Ceremony (By Invitation)
10:30am - 11:30am Opening Keynote Speaker
Tadao Ando, Founder, Tadao Ando Architect & Associates
Topic: Challenging
11:30am - 11:45am Networking Break
11:45am - 12:45pm Keynote Speaker
Larry Keeley, President, Doblin Inc.
Topic: Supporting Life.   Creating Style.   Design transforms Asia. Asia transforms Design.
12:45pm - 2:00pm Lunch Break
Design, Strategy & Brands (I)
2:00pm - 2:15pm Anne Stenros, Hong Kong Design Centre
2:15pm - 3:00pm Jeny Yeung, General Manager, Marketing and Station Business, MTR Corporation
Topic: More Time for Life
3:00pm - 3:45pm Kate Ancketill, Managing Director, GDR Creative Intelligence
Topic: The New City - How Design Innovation is Revolutionizing our Retail and Leisure Experiences
3:45pm - 4:00pm Networking Break
4:00pm - 4:45pm Junichi Tani, Manager and Group Leader, TOTO Design Center
Topic: A Requirement of a Market and the TOTO Design
5:00pm - 5:30pm Keynote Speaker
Philippe Starck, Chief Vision Officer, The Key (Via video link)
Topic: The Era of Asian Brands

Friday 19th November
8:00am Registration Counters Open
Design, Strategy & Brands (II)
9:00am - 9:45am Bo Linnemann, Director, Kontrapunkt
Topic: Branding The Public Sector
9:45am - 10:30am CHUNG Kook-Hyun, Senior Vice President, Samsung Electronics Corporate Design Center Topic: Power of Balance
10:30am - 10:45am Networking Break
10:45 - 11:30am Michio Kinoshita, General Manager, GK Design Shanghai Inc.
Topic: A Branding Story of Two: Haier and GK Design
11:30am -12:15pm Jeanna Kimbre, Senior Industrial Designer, Sony Ericsson Mobile Communications
Topic: Multi-functional Design Centre and Creative Design Process
12:15pm - 2:00pm Lunch Break
Design, City & Lifestyle
2:00pm - 2:45pm Lars Engman, Design Manager and Chief Designer, IKEA
Topic: IKEA and Multi-dimensional Innovation
2:45pm - 3:30pm Masahiro Watahiki, Senior Gneral Manager, Mori Building Co,. Ltd.
Topic: A Model Lifestyle for the Next Decade
3:30pm - 3:45pm Networking Break
3:45pm - 4:30pm Ray Chen, Director of Architecture & Interior Design, Ray Chen International Ltd. (Arhitectural & Interior Designer of Eslite Bookstores)
Topic: Lifestyle, Eslite and Me
4:30pm - 5:15pm Eric Tung, Executive Director, Sun Hung Kai Real Estate Agency Ltd.
Topic: International Finance Centre:A New Hub for Business and Leisure in Hong Kong
Design Forum (RM 201)
5:30pm - 6:00pm Suwan Kongkhunthian, Design Director, Yothaka International Co., Ltd
6:00pm - 6:30pm Alexander Lush, Associate, Dennis Lau & Ng Chun Man Architects and Engineers (H.K.) Ltd. (DLN)
6:30pm - 7:00pm Lee Tak-Chi, Associate Professor, School of Design, The Hong Kong Polytechnic University
Topic: Theory and Practice of Gift and Premium Product Design

Saturday 20th November
8:00am Registration Counters Open
9:00am - 9:45am Keynote Speaker
Ron Sim, Chairman and Chief Executive Officer, OSIM
Topic: Brand Strategy: Golden Rules
From Design Excellence to Business Success: Asia Experience
9:45am - 10:30am Sudhir Sharma, Director, Elephant Design
Topic: Design as a Bridge between Culture and Economics
10:30am - 10:45am Networking Break
10:45am - 11:30am Satit Kalawantavanich, Director, Phenomena Production Company Limited and Propagandist Company
Topic: From Design Excellence to Business Success: An SME & Entrepreneurial Experience
11:30am - 12:15pm William Harald-Wong, Principal and Director, William Harald-Wong and Associates Sdn Bhd and Moment Font Studio Malaysia
Topic: The Disciplined Porridge
12:15pm - 2:00pm Lunch Break
Design, Innovation & Technology
2:00pm - 2:15pm Robin Edman, Chief Executive, Swedish Industrial Design Foundation
Topic: The Blending of Innovation and Design in Business Success
2:15pm - 2:45pm James Chorlton, Manager, Industrial Design Center, Electrolux (China) Home Appliance
Topic: Design and Product Innovation
2:45pm - 3:30pm Yao Ying-Jia, General Manager, Industrial Design Centre Legend Group Ltd.
Design Incorporates Culture into Corporations
3:30pm - 3:45pm Networking Break
3:45pm - 4:30pm Josephine Green, Senior Director, Trends and Strategy, Philips Design
Topic: Co-Designing the Future
4:30pm - 5:15pm Bruce Claxton , Director, Design Integration, Motorola
Topic: Creative Alchemy
Design Forum (RM 201)
5:30pm - 6:00pm Stephen Barry, Managing Director, Step Design Consultants
Efficient process. Effective design.
6:00pm - 6:30pm Charles Medd, Design Director, CMDA Ltd.
Topic: Designing In Asia from a European Perspective
6:30pm - 7:00pm Eric Wear, Associate Professor, School of Design, The Hong Kong Polytechnic University / Elaine Ann, Founder and Director, and Carmen Tsui, Associate Director, Kaizor Innovation
Topic: Discovering Design Innovation Opportunities in China : South China as a Model of China's New Middle Class Lifestyle

Sunday 21st November
8:00am Registration Counters Open
Design, Culture & Living
10:30am- 11:15am Chopsticks (A Joint Academic Research Project)*

Lee Kun-Pyo, Professor and Head of Department, Industrial Design, Korea Advanced Institute of Science and Technology
Yanta Lam, Professor, School of Design, The Hong Kong Polytechnic University
11:15am- 11:30am Networking Break
11:30am - 12:15pm Alan Chan , Creative Director, Alan Chan Design Company
Topic: The Art of Living
12:15pm - 1:00pm Simon Kwan, Chairman, Simon Kwan & Associates Ltd.
Topic: Industrial Design of Prehistoric China - an Introduction to Chinese Neolithic Pottery
1:00pm - 2:00pm Lunch Break
Closing Session
2:00pm - 3:00pm Closing Keynote Speaker
Frank Gehry, Gehry Partners LLP
Topic: Thoughtful Design and Modern Human Experience
3:00pm - 3:15pm Networking Break
3:15pm - 5:00pm Closing Forum

Moderators: Freeman Lau ; Kai-Yin Lo

Participants: Gary Chang, Managing Director, EDGE Design Institute; Lu Lu Cheung, Chief Designer and Director, Rolls Group Ltd. ; Barrie Ho, Founder and Principal, Barrie Ho Architecture Interiors Ltd.; Stanley Wong, Film Director, Threetwoone Film Production Ltd.
Conference Ends

*Participating institution: The Hong Kong Polytechnic University, Korea Advanced Institute of Science and Technology, Korea, Tsinghua University, PRC and Tsukuba University, Japan

Simultaneous interpretation will be provided for the International Conference.

Note: Information and programme is subject to change without prior notice.

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